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Concisely communicating the power of the Fluence model and platform was an excellent challenge and learning process. We experimented with a variety of approaches and continually iterated based on feedback, traffic analytics data, A/B testing, and PR positioning. We also crafted these unique landing pages to speak more directly to subsets of our target audience and support our marketing campaigns:
product marketing
business development user acquisition
community management pr
pr user acquisition
product marketing
ux research
user acquisition
